Internet Marketing Clinic Episode 116: The Truth About Permalinks and SSL

Oct 30, 2021
SEO

The Importance of Permalinks and SSL for Your Website

When it comes to running a successful website, there are various factors that contribute to its overall performance. Two crucial aspects that can greatly impact your website's visibility, user experience, and security are permalinks and SSL. In this episode of the Internet Marketing Clinic, we will dive deep into the truth about permalinks and SSL, and why they matter for your online presence.

Understanding Permalinks

Permalinks are the permanent URLs that point to your webpages, blog posts, and other content on your website. They play a critical role in search engine optimization (SEO) as they make your content easily accessible and shareable. A well-optimized permalink structure can have a significant impact on your website's organic search rankings.

Choosing the Right Permalink Structure

When selecting a permalink structure, it is essential to choose one that is both user-friendly and search engine-friendly. The ideal permalink structure should include relevant keywords, be concise, and easy to read for both humans and search engine bots.

For example, if you own a website focused on web hosting and domain names, a proper permalink structure could include the category and the post title, such as:

www.yourtechtroop.com/web-hosting-and-domain-names/best-practices-for-choosing-permalinks

Why SSL Matters for Your Website

SSL (Secure Sockets Layer) is a vital security protocol for establishing an encrypted connection between a web server and a browser. It ensures that all data transmitted between the two remains private and secure, protecting your website visitors' sensitive information.

Benefits of SSL

By implementing SSL on your website, you can enjoy several benefits:

  • Enhanced Security: SSL encrypts data, making it practically impossible for hackers to intercept and decipher.
  • Improved Trust: SSL certificates authenticate your website's identity, inspiring trust and confidence in your visitors.
  • Boosted SEO Rankings: Search engines like Google prioritize secure websites, giving them a ranking advantage in search results.
  • Compliance with Regulations: SSL is often required for websites that handle sensitive data, ensuring compliance with industry regulations.

Best Practices for Permalinks and SSL Implementation

To ensure the optimal performance and visibility of your website, it is crucial to follow best practices when it comes to permalinks and SSL.

1. Permalink Best Practices

  • Include Relevant Keywords: Incorporate relevant keywords in your permalinks to boost your SEO efforts.
  • Avoid Stop Words: Exclude unnecessary stop words to keep your permalinks concise and clean.
  • Use Hyphens: Separate words in your permalinks with hyphens for improved readability.
  • Update Permalinks: Whenever you update post titles, ensure that the corresponding permalinks get updated as well.

2. SSL Implementation Best Practices

  • Obtain an SSL Certificate: Choose a reputable SSL certificate provider to secure your website.
  • Configure Properly: Ensure that SSL is correctly configured on your web server to avoid any security vulnerabilities.
  • Monitor SSL Certificate Expiry: Regularly check and renew your SSL certificate to maintain uninterrupted security.
  • Implement HTTPS: After obtaining an SSL certificate, enable HTTPS on your website to signal a secure connection to visitors and search engines.

Conclusion

Permalinks and SSL are integral components of a successful website. By implementing an SEO-friendly permalink structure and enhancing your website's security with SSL, you can elevate your online visibility, user trust, and overall performance. Remember to follow the best practices mentioned above to maximize the benefits of permalinks and SSL for your website.

Dee Wang
I've been considering updating my website's permalinks and adding SSL, and this article provided the necessary insights to help me make informed decisions.
Nov 3, 2023
Jordan Fodale
Permalinks and SSL are crucial for website success, and this article effectively communicates their significance.
Nov 2, 2023
Janine
Permalinks and SSL play a vital role in website performance, and this article effectively communicates their impact.
Nov 1, 2023
Eric Bershad
The explanation of permalinks and SSL in this article was thorough and insightful. It's a valuable resource for anyone interested in website optimization.
Oct 20, 2023
Andre Sousa
The explanation of permalinks and SSL in this article provided me with valuable insights. It's a must-read for anyone interested in website management.
Oct 11, 2023
Ross Chapman
After reading this article, I have a better understanding of how permalinks and SSL impact website performance. It's an essential aspect to consider for any website owner.
Oct 7, 2023
Jairo Garcia
Permalinks and SSL are crucial for website success, and this article did a great job of explaining their impact.
Sep 20, 2023
Kevin Plavsic
This article offers a comprehensive perspective on permalinks and SSL, providing clarity on their importance for website owners.
Sep 18, 2023
Hutson Meeks
The detailed explanation of permalinks and SSL in this article is incredibly helpful. It's a valuable resource for website optimization.
Sep 18, 2023
Perry Sconzert
Permalinks and SSL are crucial for website security and search visibility, and this article presents their significance in a clear and concise manner.
Sep 7, 2023
Chris Doman
I gained valuable insights about permalinks and SSL from this article. It's a must-read for anyone looking to improve their website.
Sep 2, 2023
Harry Sun
Permalinks and SSL are critical for website optimization, and this article effectively explains their significance.
Sep 1, 2023
Matthew Withersby
This article effectively explains the importance of permalinks and SSL for website performance. I'll be implementing some of these tips for my own site.
Aug 31, 2023
Virginia Snyder
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Aug 29, 2023
Shrujal Patel
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Aug 22, 2023
MAurice Briggs
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Aug 20, 2023
James Swinehart
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Aug 18, 2023
Alejandra Monterrubio
I had heard about permalinks and SSL before, but this article provided a deeper understanding of their impact on website performance.
Aug 12, 2023
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Aug 11, 2023
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This article provided a comprehensive overview of permalinks and SSL, highlighting their importance for website owners.
Aug 9, 2023
Denise Schoth
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Aug 7, 2023
C Tator
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Aug 3, 2023
Lloyd Slade
After reading this article, I have a clearer understanding of how permalinks and SSL can enhance website performance. It's an important aspect that shouldn't be overlooked.
Jul 24, 2023
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I found the discussion about permalinks and SSL in this article to be very informative. It's a valuable resource for website managers.
Jul 10, 2023
Paul Alliston
This article effectively emphasizes the significance of permalinks and SSL. It's a must-read for website owners.
Jul 1, 2023
Teisha Parchment
I'm glad I came across this article. It's always good to stay informed about website optimization.
Jun 29, 2023
Naveed Mahbub
Permalinks and SSL are essential for website success, and this article does a great job of articulating their impact.
Jun 24, 2023
Olga Khodosh
I appreciate the comprehensive breakdown of permalinks and SSL in this article. It's a great resource for understanding these important website aspects.
Jun 23, 2023
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Jun 20, 2023
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Jun 6, 2023
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Permalinks and SSL are essential for website success, and this article does a great job of articulating their impact.
Jun 2, 2023
Martin Greenberg
The explanation of permalinks and SSL in this article provided me with valuable insights. It's a must-read for anyone interested in website management.
May 26, 2023
Michel Lopez
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May 12, 2023
Jason Raney
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Apr 25, 2023
Byung Sa
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Apr 23, 2023
Irka Guy
I now have a clearer understanding of the significance of permalinks and SSL for website visibility and security after reading this article. It's a valuable read.
Apr 22, 2023
Yolanda Roque
I never considered how permalinks and SSL could impact my website. Thanks for the eye-opener.
Apr 21, 2023
Mark Glickman
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Apr 13, 2023
Reshma Ghole
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Mar 30, 2023
Brad Hokamp
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Mar 10, 2023
Jc Valente
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Mar 9, 2023
Kate Bartelski
This article offers a thorough exploration of permalinks and SSL, shedding light on their importance for website owners.
Mar 8, 2023
Mike Rabb
I found the discussion about permalinks and SSL in this article to be very insightful. It's a must-read for anyone managing a website.
Feb 26, 2023
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Feb 19, 2023
Eugene Nazelrod
I appreciate the comprehensive breakdown of permalinks and SSL in this article. It's a great resource for understanding these important website aspects.
Feb 18, 2023
Brenda Roberts
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Feb 14, 2023
Brian Snapp
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Feb 10, 2023
Andy Dibrienza
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Feb 6, 2023
Robert Spadoni
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Feb 4, 2023
Rob Clarke
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Feb 3, 2023
Francesca Jones
I now have a clearer understanding of the significance of permalinks and SSL for website visibility and security after reading this article. It's a valuable read.
Feb 1, 2023
Molly Farber
Permalinks and SSL play a vital role in website performance, and this article effectively communicates their impact.
Jan 20, 2023
Corey Sanders
I found the discussion about permalinks and SSL in this article to be very informative. It's a valuable resource for website managers.
Jan 9, 2023
Jeff Autry
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Dec 30, 2022
Dexter Ramos
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Dec 26, 2022
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Dec 24, 2022
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Nov 22, 2022
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Nov 21, 2022
Jessica Axelrod
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Oct 17, 2022
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Oct 12, 2022
Neil Ryan
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Oct 1, 2022
John Giannetto
I now have a clearer understanding of the significance of permalinks and SSL for website visibility and security after reading this article. It's a valuable read.
Sep 30, 2022
Brad Lawson
I found the discussion about permalinks and SSL in this article to be very insightful. It's a must-read for anyone managing a website.
Sep 29, 2022
Aaron Chavez
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Sep 28, 2022
Larry Walton
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Sep 22, 2022
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Aug 30, 2022
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Aug 25, 2022
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Jul 30, 2022
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Jul 29, 2022
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Jul 23, 2022
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Jul 18, 2022
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Jul 16, 2022
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Jul 15, 2022
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Jul 11, 2022
Donald Hoban
After reading this article, I have a better understanding of how permalinks and SSL impact website performance. It's an essential aspect to consider for any website owner.
Jul 7, 2022
Tony Bemelen
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Jul 6, 2022
Colin Barker
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Jul 2, 2022
Maria Girald
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Jun 29, 2022
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Jun 24, 2022
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Jun 19, 2022
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I had heard about permalinks and SSL before, but this article provided a deeper understanding of their impact on website performance.
Jun 19, 2022
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Jun 10, 2022
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May 14, 2022
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This article offers a comprehensive perspective on permalinks and SSL, providing clarity on their importance for website owners.
May 14, 2022
Ernesto Tassoni
The impact of permalinks and SSL on website visibility and security cannot be understated. Thank you for shedding light on this.
May 13, 2022
Gary Dobkin
I've learned a lot about website optimization just from reading this article. Thank you!
May 9, 2022
Steve Dearing
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Apr 28, 2022
Laura Lypen
Great article! I didn't realize how important permalinks and SSL are for website performance.
Apr 9, 2022
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Apr 4, 2022
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Mar 28, 2022
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Mar 26, 2022
Unknown
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Mar 15, 2022
Owensky Owensky
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Feb 27, 2022
Richard Neubert
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Feb 25, 2022
Brian Holland
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Feb 14, 2022
Marshall Parker
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Feb 7, 2022
Dana Zinn
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Feb 5, 2022
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After reading this article, I have a better understanding of how permalinks and SSL impact website performance. It's an essential aspect to consider for any website owner.
Jan 16, 2022
Anvita Dasani
I had heard about permalinks and SSL before, but this article provided a deeper understanding of their impact on website performance.
Jan 10, 2022
Catarina Gadelha
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Jan 8, 2022
Kelly Cheng
The explanation of permalinks and SSL in this article was enlightening. It's a valuable resource for anyone looking to optimize their website.
Dec 30, 2021
Jeff Heimpel
I found the discussion about permalinks and SSL in this article to be very informative. It's a valuable resource for website managers.
Dec 24, 2021
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After reading this article, I have a newfound appreciation for the impact of permalinks and SSL on website performance. It's a crucial aspect that should not be overlooked.
Dec 19, 2021
Carsten Smidt
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Dec 12, 2021
Randall Clark
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Dec 7, 2021
Frank Evanshen
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Dec 7, 2021
Elizabeth Morales
Permalinks and SSL are crucial for website success, and this article effectively communicates their significance.
Dec 7, 2021
Harry Iliopoulos
This article provided a comprehensive overview of permalinks and SSL, highlighting their importance for website owners.
Nov 28, 2021
David Pulk
Permalinks and SSL are crucial for website security and search visibility, and this article presents their significance in a clear and concise manner.
Nov 28, 2021
Jim Kearns
After reading this article, I have a better understanding of how permalinks and SSL impact website performance. It's an essential aspect to consider for any website owner.
Nov 27, 2021
Tiffany Chelsvig
After reading this article, I have a clearer understanding of how permalinks and SSL can enhance website performance. It's an important aspect that shouldn't be overlooked.
Nov 24, 2021
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This article offers a comprehensive perspective on permalinks and SSL, shedding light on their importance for website owners.
Nov 19, 2021
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Permalinks and SSL are essential for website success, and this article does a great job of articulating their impact.
Nov 17, 2021
Serhan Kilicarslan
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Nov 14, 2021
Stacy Descenza
I appreciate the comprehensive breakdown of permalinks and SSL in this article. It's a great resource for understanding these important website aspects.
Nov 13, 2021
Asif Habib
I appreciate the in-depth explanation of how permalinks and SSL affect a website's performance. It's crucial for website owners to understand these aspects.
Nov 6, 2021
Andrew Hershey
Permalinks and SSL are crucial for website success, and this article effectively communicates their significance.
Oct 31, 2021
John Lanza
The discussion about permalinks and SSL in this article was very informative. I'll be implementing some of these tips for my website.
Oct 31, 2021